ILLIT secures top spot for April Idol Groups Brand Reputation

On April 18th, the Korea Corporate Reputation Research Institute unveiled the brand reputation rankings for idol groups, with ILLIT claiming the top spot. Following closely behind were Seventeen in 2nd place and Tours in 3rd place.

The rankings for April 2024 featured a diverse array of idol groups, including (in order): ILLIT, SEVENTEEN,TWS , (G)I-DLE, IVE, TWICE, LE SSERAFIM, BTS, BLACKPINK, NewJeans, BabyMonster, RIIZE, NCT, EXO, Girls’ Generation, Stray Kids, The Boyz, aespa, Super Junior, Red Velvet, SHINee, BTOB, Oh My Girl, Apink, Highlight, Astro, Kiss of Life, and ZEROBASEONE.

ILLIT, consisting of members Yooah, Minju, Mocha, Wonhee, and Iroha, secured the top position with an impressive total brand reputation score of 5,045,265. SEVENTEEN, with members Scoops, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Uji, D8, Mingyu, Dogyeom, Seunggwan, Vernon, and Dino, followed closely behind in 2nd place with a total score of 3,741,080. Meanwhile, TWS, comprised of Shinyu, Dohoon, Youngjae, Hanjin, Jihoon, and Kyungmin, secured the 3rd spot with a total score of 3,432,767.

Director Koo Chang-hwan commented on the rankings, noting a slight decrease in the overall brand data compared to the previous month. Despite this, ILLIT‘s brand stood out prominently, solidifying its position as the top idol group in terms of brand reputation for April 2024.

Source(1)

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