In a recent global campaign for Dior Beauty’s hand cream, BLACKPINK‘s Jisoo takes the spotlight as the lead ambassador.
In the unveiled campaign photo, Jisoo radiates a clean and elegant beauty while dressed in an all-white ensemble.
Her presence alongside the product exudes a luxurious atmosphere that perfectly aligns with Dior’s brand image.
Christian Dior Beauty made the exciting announcement on the 15th, revealing the launch of the ‘NEW Dior Le Balm – Houndstooth Limited Edition’ to commemorate the first anniversary of the hand cream ‘Dior Le Balm’.
This special edition product features the iconic Dior House design code ‘Houndstooth’ in a lovely pink hue and marks its global debut in Korea.
As a Dior Global Ambassador, Jisoo has been selected to front the global campaign. The original ‘Dior Le Balm’ was first released in June of last year and made a pre-release appearance on March 31 through Jisoo‘s solo debut music video ‘FLOWER‘.
The ‘NEW Dior Le Balm – Houndstooth Limited Edition’ made its global solo debut on KakaoTalk Gifting on the 15th and will subsequently be available at Dior Beauty Stores and Dior Beauty Boutiques in department stores nationwide starting May 1st.
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