The contract renewal between BLACKPINK and YG Entertainment continues to be a highly discussed topic among netizens.
On November 14th, YG released their third-quarter performance report for 2023. While BLACKPINK is still listed as an artist under YG, their status is marked as “contract renewal in discussion.” As there have been no official statements from YG regarding the renewal, various rumors about BLACKPINK‘s future are circulating.
After completing their “BORN PINK” world tour with a two-day encore concert in Seoul, BLACKPINK has not shown any signs of a comeback. Despite hints of her departure from YG, Jennie released “You & Me” as a gift for fans. Jisoo is expected to focus on acting, while Rosé continues with her individual schedules.
Among the members, Lisa has been at the center of controversy as she faced an activity ban in China after performing a three-day nude show in Paris. In the midst of this situation, YG has started to assert their ownership of the name BLACKPINK.
They have released various paid content and merchandise under the group’s name, including a VR concert, collaboration with Takashi Murakami, photocard sets, paid content on Weverse, and a limited theme in Superstar YG.
While fans remain concerned about the group’s uncertain future, YG continues to release entertainment content, such as Rosé’s Season’s Greetings featuring her pet dog Hank. The majority of netizens believe that YG would not let go of BLACKPINK, considering the group’s significant profitability for the company. BLACKPINK‘s activities have a significant impact on YG stocks, and the company also leverages the group’s name by releasing merchandise.
However, there are still many people who find rumors of the members, particularly Lisa, leaving YG to be convincing.
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