Actor Kim Soo Hyun is facing intense backlash as shocking rumors continue to spread about his alleged past relationship with the late Kim Sae Ron. Now, even his most loyal fans are distancing themselves, with fan cafes shutting down and brands removing his image from their promotions.

On March 17, Kim Soo Hyun was spotted at Incheon International Airport, heading to Milan, Italy, for an overseas schedule. However, back in Korea, the controversy surrounding him is only getting worse.

One of Kim Soo Hyun’s longest-running fan cafes, Eucharist, has shut down its posts after leaving a final notice on March 12.

The fan cafe, which has been active since 2007 and gathered over 29,000 fans, switched all posts to private mode, effectively pausing its activities.

Meanwhile, a major international fan account, @kimsoohyuniee, which has over 430,000 followers, also announced it would stop posting about the actor. In a shocking move, the account’s owner pinned a farewell message, saying:

"To the actor I once admired, goodbye."

The controversy started when rumors surfaced that Kim Soo Hyun allegedly had a relationship with the late Kim Sae Ron when she was a minor.

Although his side denied all allegations, the public backlash has been getting worse as more details emerge.

Kim Soo Hyun’s agency has called the rumors "completely false" and even warned of legal action.
However, testimonies from Kim Sae Ron’s family, along with letters and photos, continue to spread online, fueling speculation.

With his public image taking a hit, the advertising industry is also cutting ties. Several brands have already started removing his images and reconsidering contracts:

K2 Korea and Shabu All Day have deleted his photos from official pages.
Beauty brand Dinto has put all planned promotions on hold.
Homeplus, Tous Les Jours, and Shinhan Financial Group are rethinking their contracts with him.

The entertainment industry is also closely watching how the situation unfolds.

The production team behind Kim Soo Hyun’s upcoming Disney+ drama Knock-Off has temporarily postponed its press conference, which was set for next month.
MBC’s variety show Good Day is reportedly debating whether to edit out Kim Soo Hyun’s footage.
It’s also reported that Kim Soo Hyun will no longer be participating in an upcoming recording of Good Day on March 13.

With fan cafes shutting down, brands pulling away, and entertainment projects being put on hold, many are wondering—can Kim Soo Hyun recover from this controversy? Or will this be the biggest scandal of his career?

What do you think about this situation?

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Source (1)

Kim Soo Hyun’s fan café has spoken up, shutting down rumors that fans are abandoning the actor amid the ongoing controversy.

On March 13, the administrators of Yukaris, Kim Soo Hyun’s official fan café, released a statement titled "Yukaris Will Stand with Actor Kim Soo Hyun."

They firmly denied reports claiming fans were cutting ties with him, saying, “We regret that speculative articles suggesting the café is turning its back on Kim Soo Hyun (such as claims of 'cutting ties') are being published.”

The fan café also addressed rumors about shutting down, stating, “‘Café closure’ and ‘effectively shutting down operations’ are not true. The café is temporarily set to private, but we will make it public again once we ensure the safety and protection of our members.”

They further urged, “Please stop cyberbullying. As a fan café, Yukaris will stand with Kim Soo Hyun.”

With nearly 30,000 members, Yukaris remains the largest fan café dedicated to the actor, proving that many are still supporting him.

Meanwhile, Kim Soo Hyun has been facing allegations after Garo Sero Institute, a YouTube channel, claimed he had a six-year relationship with the late Kim Sae Ron, starting when she was a minor.

His agency, Gold Medalist, has strongly denied the accusations, calling them “false” and promising to release an official statement next week.

Source: [1]