
MONSTA X’s Shownu is turning heads with his sporty yet stylish fashion!
On March 6, French premium lifestyle brand K-WAY dropped its SS25 campaign pictorial, featuring none other than Shownu.
Since last year, Shownu has been working as K-WAY’s global ambassador, and this latest pictorial proves exactly why!

In the new photos, Shownu rocks the brand’s signature "Le Vrai" 4.0 windbreaker, effortlessly pulling off a sleek and functional style.
His strong gaze and commanding presence make the sporty look even more stylish, and fans around the world can’t get enough of it.
Before this, on February 25, Shownu already made headlines by walking the runway for K-WAY’s R&D 2025 collection show in Milan, Italy.



His confident steps and sharp expressions were just like a professional model, perfectly matching the brand’s vision.
He didn’t stop there! At the event, Shownu personally interacted with fans, signing autographs and taking pictures, making the atmosphere even more exciting.
With his undeniable charisma and star power, Shownu continues to prove he’s not just a top idol, but also a rising fashion icon!
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