
BTS’s Jin is proving once again that he’s not just a global superstar but also a fashion icon with unmatched influence!
On February 25 (KST), Gucci global ambassador Jin made a stunning appearance at the Gucci 2025 Fall/Winter Fashion Show in Milan.
With his flawless visuals, sophisticated aura, and undeniable presence, he quickly became the biggest sensation at the event, drawing massive attention from fans, media, and fashion insiders worldwide.

While attending Milan Fashion Week, Jin became the No.1 most-searched celebrity on YouTube worldwide related to the event, proving that all eyes were on him.
Thanks to Jin’s presence, both "Gucci" and "Milan Fashion Week" ranked as the top trending brand and top event globally on the day of the Gucci show (February 25). His impact was undeniable!
The CEO of Visa Fashion Week Almaty even shared a video of the huge crowd that gathered in Milan just for Jin, writing, “Let me show you who all these cheers are for,” as the camera zoomed in on him.


Meanwhile, Marie Claire’s fashion director posted a photo of the global press surrounding Jin, captioning it "Seokjin's interview filming site" along with a purple heart, showing admiration for his influence.
Jin didn’t just impress his fans—he captivated the press and general public worldwide.
Multiple top fashion magazines even selected him as one of the best-dressed celebrities at the event, further proving his status as a true fashion icon.

On top of that, Jin dominated Google Trends, ranking No.1 worldwide and in the U.S. for topics related to Milan Fashion Week 2025.
His name was also the most-mentioned topic related to Gucci, proving his undeniable power in the fashion world.
This is the second time he has completely taken over Gucci’s runway events, following his Gucci 2025 Spring/Summer Women’s Fashion Show appearance last September.

Even before arriving in Milan, Jin’s fashion impact was already in full swing!
On February 23, when he departed from Incheon International Airport, he wore a Gucci GG Shadow Cotton Jacquard Jacket and Pants worth approximately 9 million KRW (around $6,800 USD).
And just like that, the outfit immediately sold out in the U.S., once again proving his "sold-out king" power.
With his unstoppable influence and record-breaking impact in the fashion world, Jin continues to set trends and redefine what it means to be a global superstar.
Are you excited to see more of Jin’s legendary fashion moments?
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