Sunmi is caught up in controversy after the NFT project she promoted made billions of KRW—only to lose most of its value, leaving investors frustrated.

According to Kyunghyang Shinmun on February 21, Sunmi, her agency, and a KOSDAQ-listed company launched the NFT collection Sunmiya Club in February 2022.

The project used blockchain technology to verify ownership of digital assets, turning illustrations inspired by Sunmi’s career into NFTs. Buyers were promised exclusive services to increase their investment value.

Thanks to Sunmi’s strong promotion, the NFTs were a huge success at first, selling out and making billions of KRW.

However, things took a turn when the NFT market crashed due to the Terra-Luna crisis and the bankruptcy of the U.S. crypto exchange FTX in late 2022.

By 2023, Sunmiya Club had stalled, and the once high-value NFTs dropped to just tens of thousands of KRW.

As investors faced major losses, some turned their frustration toward Sunmi. In response, the company behind the project stated, “We have fully followed the roadmap announced at the beginning and have continued operations.

The funds raised from the NFTs were used for operational costs and investments in a new platform launched last year.”

Despite the company’s defense, many are still questioning what went wrong and whether Sunmi will address the backlash.

Source: [1]

Actor Jung Hae In is finding himself in a very awkward situation over his social media following, and even his good friend Lee Jong Suk has shared his thoughts on the matter!

Recently, Jung Hae In's personal social media account has been flooded with requests from fans to unfollow actor Kim Soo Hyun, who is facing serious personal issues and a legal dispute.

This controversy started after Kim Soo Hyun was edited out of the MBC variety show Good Day, and the public began questioning whether continuing to follow him on social media was a sign of support.

The situation became more complicated when fellow "88s" group member Im Si Wan unfollowed everyone on his list except his agency.

Fans quickly pressured Jung Hae In to do the same, but many felt this demand was unfair.

What really made headlines, though, was Lee Jong Suk’s unexpected reaction to the whole situation. Lee Jong Suk, who is close to Jung Hae In, seemed taken aback by the pressure his friend was under.

He was quoted saying, “It’s just a follow. People need to stop overreacting. Jung Hae In is his own person, and his choices should be respected.” His words have left fans in shock, especially since Lee Jong Suk is usually more private.

While Jung Hae In has done nothing wrong, he’s now caught in the middle of a social media frenzy. Should he unfollow Kim Soo Hyun just to please the public, or should he stand his ground and stay true to his friendships?

Fans are eagerly waiting to see how he will handle this situation, especially with Lee Jong Suk’s support behind him.

Source (1)