GFRIEND is celebrating their 10th anniversary in style, and it’s clear that fans are loving every moment of it!

On January 14, GFRIEND’s special album Season of Memories took the top spot on the Hanteo Chart, debuting at No. 1 on the daily album chart as of January 13. The excitement is palpable as the group marks a decade since their debut!

The title track, "우리의 다정한 계절 속에 (Season of Memories)," has been gaining steady traction. Released on January 6, it steadily climbed the charts, even reaching No. 7 on Bugs' real-time chart by 8 AM on January 14.

But that's not all—GFRIEND has been breaking records and earning even more love from their fans. Their appearance on Dingo Music's Killing Voice is now the third most-viewed video of 2024, a huge accomplishment considering the episode was released in December last year!

In addition to the new album, GFRIEND is going all out with their 10th-anniversary celebrations. They've been planning for months with Source Music, offering fans new songs, music show appearances, and even a solo tour across multiple cities in Asia.

GFRIEND will kick off their GFRIEND 10th Anniversary "Season of Memories" concert in Seoul from January 17–19 at the Olympic Hall. After that, they’re taking the excitement on the road, with an Asian tour hitting Osaka, Yokohama, Hong Kong, Kaohsiung, and Taipei in March.

It’s clear GFRIEND is making their 10th anniversary one to remember.

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ADOR is fighting to keep its hold on NewJeans (NJZ) and has revealed in court that the group’s success wasn’t just about talent—it was backed by massive financial support from HYBE.

On March 7, the Seoul Central District Court held a hearing on ADOR’s injunction request to keep managing NewJeans and prevent the members from signing their own advertising deals.

ADOR argued, “NewJeans is one of Korea's top girl groups, and while their talent and hard work are key, that alone doesn’t explain their rapid rise. From their trainee days, our entire team—over 50 staff members, including stylists, choreographers, and directors—dedicated themselves to their success.”

The company then dropped a major revelation, saying, “HYBE invested 21 billion KRW ($15.7 million) in ADOR in two phases. This level of funding for a single group is unheard of. Thanks to this, we built a special fan platform just for NewJeans and spent 10 billion KRW on their debut and marketing alone.”

But that’s not all—ADOR also pointed out that NewJeans heavily benefited from HYBE’s connections, saying, “Before their debut, they were featured in BTS’ music videos and promoted their songs with HYBE artists through challenge videos. They were introduced as ‘BTS’ little sister group’ and marketed as the next BTS—even surpassing BTS.”

This legal battle is far from over. NewJeans made headlines last November when they held a surprise press conference, declaring, “Our exclusive contract with ADOR is over,” and announced their new group name, NJZ. They’re even set to perform at ComplexCon in Hong Kong on March 23, hinting at their future without ADOR.

However, ADOR insists that NewJeans is still under contract until July 31, 2029, and has taken legal action to prevent them from leaving. With both sides standing firm, fans are eagerly watching to see how this high-stakes fight will unfold.

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