In a surprising move, ADOR has filed an injunction to prevent the members of NewJeans from signing any independent advertising contracts, aiming to protect the agency’s status and control over the group’s commercial deals.

On January 13, ADOR revealed that it had petitioned the Seoul Central District Court for an injunction to stop NewJeans members from making their own advertising deals without the agency’s consent.

The agency says the decision was made to ensure that it remains the official management agency for NewJeans until a final ruling is made on the lawsuit they filed back on December 3, 2024.

The lawsuit, titled "Confirmation of the Validity of the Exclusive Contract", is aimed at confirming the agency’s rights to the group under their current exclusive contracts.

An ADOR spokesperson explained, "This legal action is necessary to prevent confusion and potential harm to advertisers and other third parties. NewJeans members, who have recently tried to end their exclusive contracts with us, have been attempting to negotiate and sign contracts with advertisers independently."

The representative further clarified, "By filing for this injunction, we aim to make it clear that ADOR is committed to working with NewJeans and wants to avoid situations where things might get complicated if the contract validity ruling takes years to finalize."

ADOR also emphasized its ongoing commitment to supporting the group, saying, "We have always backed NewJeans’ entertainment activities with both resources and personnel, and we plan to continue doing so as we stand by the validity of our exclusive contract."

The agency added that they’ve received many external offers for advertisements and events, and internally, they’ve already made plans for the group’s future, including a full-length album release and fan meetings.

ADOR expressed hope that they can communicate properly with the NewJeans members about these upcoming projects.

With this injunction, ADOR is making sure it keeps control over the group’s activities and advertising opportunities for now, as it awaits the court’s final decision on their exclusive contract.

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BLACKPINK's Jennie has once again captured attention with her striking style and bold personality.

On April 24, Jennie took to social media to share some moments from her daily life, leaving fans in awe. She posted several photos and videos with the playful caption, “Who wants to hang out with Jennie?”

In the pictures, Jennie rocked a tight-fitting crop top that flaunted her slim figure, exuding confidence and sensual charm.

Her hair was styled with cute pins, adding a unique touch to her look. She also posted a video of herself dancing with her long straight hair flowing effortlessly, giving fans a peek at her playful side.

Fans couldn't get enough of the look, flooding the post with comments like, “So pretty,” and “Your Coachella performance was amazing!”

Aside from her social media moments, Jennie has been making waves in the music world.

She debuted as a member of BLACKPINK in 2016, with hit songs like As If It’s Your Last, DDU DU DDU DU, Pink Venom, and How You Like That.

In 2018, she made her solo debut with the track SOLO, and recently released her first full-length album Ruby on March 7.

Jennie also made history by performing solo for the first time at the iconic Coachella Valley Music and Arts Festival on April 13, wowing the crowd with her incredible stage presence.

Source (1)