BTS’s Jin has once again captured the hearts of fans all over the world, this time with his dazzling appearance in FRED’s 2025 New Year video. As the luxury jewelry brand’s global ambassador, Jin is setting the screen on fire with his flawless style and charisma.

Released on January 5, the New Year video has already gone viral, drawing major attention for featuring Jin in a variety of FRED’s most stunning jewelry collections. His smooth poses and effortless charm exude sophistication, but it’s his natural and heartfelt expressions that truly shine through, taking the video to the next level.

Jin’s signature gentle charisma fits perfectly with the FRED brand, giving off an aura of warmth and luxury. His delicate hand gestures and restrained movements highlight the jewelry in the most elegant way, making the entire video feel personal and emotionally resonant.

One of the standout moments of the video was when Jin sent a wink and a warm smile to viewers, leaving fans swooning over his fan service. Even in a brief moment, Jin’s love for his fans was unmistakable, and it has left an unforgettable impression on everyone who watched.

Jin’s influence as a global icon is undeniable. Since being appointed as FRED’s global ambassador in July 2024, Jin has quickly proven himself to be a "Global Sold-Out King". Items such as the Pos 10 Iconic Necklace worth about 134.6 million KRW, a bracelet priced at 37.5 million KRW, and earrings valued at 17.2 million KRW all sold out within hours of release, showcasing his power as a top-tier influencer.

Most recently, during a high-touch event in Japan on November 30, 2024, over 700 fans witnessed the "Pretty Woman" FRED Necklace worth 31.58 million KRW completely sell out in record time, proving once again that Jin’s popularity knows no bounds.

Fans continue to be captivated by Jin’s elegance and global charm, and it’s clear that his status as a superstar will only keep rising.

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Seo Kang Joon is proving his star power as his new drama Undercover High School takes the top spot in buzz rankings.

On February 24, Good Data Corporation, a company that tracks online reactions to K-content, announced that MBC’s new Friday-Saturday drama Undercover High School ranked #1 in TV-OTT drama buzz for the third week of February.

Not only that, but lead actor Seo Kang Joon also topped the TV-OTT drama actor buzz rankings, showing just how much viewers are loving his performance.

The drama follows a National Intelligence Service (NIS) agent who goes undercover as a high school student to retrieve Emperor Gojong’s lost gold bars.

Seo Kang Joon plays the elite NIS agent Jung Hae Sung, who ditches his suit for a school uniform to complete his mission.

Despite tough competition from SBS’s Buried Hearts (ranked #2) and tvN’s My Dearest Nemesis (ranked #6), Undercover High School secured the top spot, largely thanks to Seo Kang Joon’s performance.

According to Good Data Corporation’s Won Soon Woo, “Based on netizens’ sentiment analysis, Seo Kang Joon was chosen as the actor who best suits his male lead role among the three new dramas. The positive response to his visuals and acting has directly boosted the drama’s popularity.”

Meanwhile, Netflix originals are also making waves, with The Trauma Code: Heroes on Call and Melo Movie ranking #3 and #4, while the highly anticipated When Life Gives You Tangerines entered the chart at #8 before its release.

Other school-themed dramas are also gaining attention, with Friendly Competition (U+ Mobile TV) and Study Group landing at #5 and #9, respectively.

MBC’s Undercover High School, starring Seo Kang Joon, airs every Friday and Saturday at 9:50 PM KST.

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