Min Hee Jin, the former CEO of ADOR, has expressed what seems like indirect support for NewJeans after the group decided to terminate their contract with the company.
On the 29th, Min Hee Jin shared a post on Instagram showing The Beatles’ song “Free As A Bird” playing. The song’s title, meaning "free like a bird," appears to be a message of encouragement to NewJeans as they move forward with ending their exclusive contract with ADOR.
This comes after NewJeans held an emergency press conference on the same day, at 8:30 PM, announcing the official termination of their contract.
Just 15 days after sending a demand letter to ADOR on the 13th, NewJeans declared their decision, explaining, "ADOR has neither the will nor the ability to protect NewJeans." They confirmed that the termination was effective from midnight on the 29th.
NewJeans placed the responsibility for the situation on ADOR, saying, "There is absolutely no reason for us to pay any penalty." They also expressed their hope to continue as a group under the name NewJeans and to work with Min Hee Jin again in the future.
In response, ADOR expressed regret after the press conference, saying, "We regret that the contract termination press conference was planned and carried out without sufficient review, even before receiving a response to the demand letter." ADOR also stated, "As the party to the exclusive contract, we have not violated the contract, and a claim of unilateral loss of trust cannot justify termination."
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