• BTS Takes the Top Spot in November Boy Group Brand Reputation, Surpassing SEVENTEEN

    BTS has secured the top spot in the November 2024 boy group brand reputation rankings, showing their continued strong presence in the industry.

    According to the Korea Corporate Reputation Research Institute, they analyzed 53,593,145 pieces of big data on boy group brands from October 9 to November 9, 2024. The analysis focused on consumer behavior, including participation, media coverage, communication, and community engagement. This marked a slight decrease of 3.73% compared to the previous month, which saw 55,672,399 data pieces.

    Brand reputation is measured based on how online consumer habits influence brand perception, including evaluations, media interest, and overall engagement. The rankings reflect positive and negative assessments of the groups.

    The November 2024 top 30 boy group brand rankings are as follows:

    1. BTS
    2. SEVENTEEN
    3. NCT
    4. SHINee
    5. Stray Kids
    6. EXO
    7. THE BOYZ
    8. T.O.O
    9. ENHYPEN
    10. ATEEZ
      (… and the rest of the top 30)

    Director Gu Chang-hwan of the Korea Corporate Reputation Research Institute shared that BTS ranked first in the November analysis. While overall brand data dropped by 3.73% compared to October, BTS showed a strong performance. They scored high in link analysis for keywords like "record," "cheer," and "lovable." In the keyword analysis, terms like "Jin," "ARMY," and "Complete" were highly mentioned.

    Additionally, BTS had a remarkable 90.07% positive rate in their brand sentiment analysis. However, brand consumption decreased by 63.93%, while brand issues saw a rise of 45.90%. Brand communication increased by 42.57%, showing that BTS continues to engage strongly with their fans, despite other changes in their brand metrics.

    Source (1)

  • Lee Min Ho Shares the Hilarious Story Behind His Famous Baeksang Fall—The One Thing He’ll Never Forget!

    Actor Lee Min Ho recently shared an unforgettable and embarrassing moment from his early career, revealing how he became a “falling star” at his first Baeksang Arts Awards.

    On the December 25th episode of You Quiz on the Block (Episode 274), Lee Min Ho made a guest appearance and reflected on his rise to fame.

    The actor, known for his iconic role as Goo Jun Pyo in Boys Over Flowers, won the Best New Actor award at the Baeksang Arts Awards, but it wasn’t just his victory that grabbed attention.

    Lee Min Ho recalled, "I was attending the Baeksang for the first time, and I was so excited. Since I wasn’t going as Goo Jun Pyo, but as Lee Min Ho, I styled my hair in a perm and was ready to go." However, things took an unexpected turn when he tripped and fell on the red carpet.

    He sighed, recalling, "That day, I fell. I fell and created so many memes. Even now, I look back and think, 'How did I walk that quickly on the red carpet?'"

    Laughing at his own clumsiness, he admitted, "I was moving at the speed of light, no composure, no focus. Honestly, more than the joy of winning the award, that day was chaotic and so embarrassing for me."

    Though his win was a highlight, Lee Min Ho humorously shared that the incident of tripping overshadowed the excitement of his achievement.

    It’s safe to say that while the fall became a funny meme, it also became a lesson in humility for the actor, and a moment that fans still remember to this day.

    Source: [1]