Actor Byeon Woo Seok has claimed the top spot in brand reputation for advertisement models this November! The Korea Corporate Reputation Research Institute revealed on November 7 that Byeon Woo Seok ranked 1st in their November 2024 brand reputation rankings. Trot singer Lim Young Woong came in 2nd, with actor Ma Dong Seok in 3rd. BLACKPINK and Cha Eun Woo rounded out the top five.

Byeon Woo Seok achieved a brand reputation index of 2,066,444, including a participation index of 212,410, media index of 227,557, communication index of 789,767, and a community index of 836,710. This reflects a 45.87% increase from his October score of 1,416,656, showcasing his rising popularity!

According to Goo Chang Hwan, director of the Korea Corporate Reputation Research Institute, popular keywords linked with Byeon Woo Seok’s ads included "precious," "breakthrough," and "donate." Top brands like "NongHyup Bank, Iloom, and Prada" were highlighted. Positive feedback on Byeon Woo Seok’s brand reached 94.08%.

The top 30 list for November also features many big names, such as Lim Young Woong, BLACKPINK, Cha Eun Woo, Son Heung Min, Kim Soo Hyun, Yoo Jae Suk, BTS, IU, aespa, SEVENTEEN, and more.

Byeon Woo Seok is also scheduled to attend the “9th Asia Artist Awards” (AAA 2024) on December 27 in Bangkok, Thailand. Fans are excited to see what’s next for this rising star!

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Actor Kim Soo Hyun's dedicated fanbase is taking action against online hate and false rumors aimed at damaging his reputation.

On April 22nd, the Kim Soo Hyun Fan Union (comprising Daum Cafe Yukaris and DC Inside Kim Soo Hyun Gallery) released a statement announcing they are working to file criminal charges against those spreading harmful slander about the actor.

Their lawyer, Yang Tae Young from Law Firm Siwoo, revealed that they plan to take legal action as soon as this week, filing a formal complaint at the Seoul Seongbuk Police Station. According to the fan union, these online users are violating the Information and Communication Network Act by spreading malicious defamation.

While defamation cases can be pursued by third parties, unlike insults which require the victim to act, the fan union is determined to protect Kim Soo Hyun's reputation. They stated, "This is a voluntary movement to defend the actor’s rights and maintain a healthy fan culture. We won’t tolerate personal attacks disguised as freedom of speech and will take action without hesitation."

The fan union also emphasized that this effort is not just limited to South Korea. International fans have joined the movement, showing support for the cause. The union has gathered solid evidence, including harmful comments, manipulated images, and false posts made over the past few months.

In a related move, Kim Soo Hyun's agency, Gold Medalist, filed a separate report with the authorities on April 15th, condemning the continuous spread of baseless rumors and unverified claims that have been damaging to the actor’s image. They also filed a defamation lawsuit.

This all stems from claims made by the family of late actress Kim Sae Ron, starting in March. Through the Garoseero Research Institute YouTube channel, they alleged that Kim Soo Hyun and Kim Sae Ron were in a relationship from November 2015 (when Kim Sae Ron was a minor) until July 2021. They presented supposed evidence such as handwritten letters Kim Soo Hyun allegedly sent to Kim Sae Ron during his military service and a photo of Kim Soo Hyun kissing Kim Sae Ron on the cheek.

In response, Kim Soo Hyun's agency clarified on March 14th that the actor only began a relationship with Kim Sae Ron after she became an adult, from the summer of 2019 to the fall of 2020. Kim Soo Hyun also addressed the rumors directly during a press conference on March 31st, stating, "I did not date Kim Sae Ron when she was a minor."

The situation continues to unfold, with fans and the actor taking a firm stance against the damaging rumors.

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