LE SSERAFIM is taking over this fall season! The group (Kim Chaewon, Sakura, Huh Yunjin, Kazuha, Hong Eunchae) is ready to kick off their university festival performances on the 27th, starting with Sogang University and Seoul National University of Science and Technology.

Following that, LE SSERAFIM will meet fans at more universities across the country, including Gwangju University on the 30th, Hanyang University’s ERICA Campus and Hoseo University’s Asan Campus on October 1st, and Tongmyong University and Yeungnam University on October 2nd.

Even though their official promotions for their 4th mini-album CRAZY have ended, LE SSERAFIM is still busy, performing at university festivals and featuring in major advertisements. Recently, the group was announced as global ambassadors for Sony. Major outlets like Rolling Stone and Billboard have praised this collaboration, calling it a “special partnership with K-pop girl group LE SSERAFIM.”

LE SSERAFIM is getting tons of love from brands targeting young consumers. They’ve teamed up with Google’s Android, Jim Beam whiskey, Mom’s Touch fast food, and gelato pique loungewear. Each member is also shining in their own ads for skincare, beauty, haircare, lenses, and more.

Brands working with LE SSERAFIM are seeing big boosts in sales, with many choosing the group to help them grow in international markets or break into the Korean scene. With each comeback, LE SSERAFIM has set new records, proving they are one of the top K-pop girl groups right now.

Even though LE SSERAFIM wrapped up their music show promotions for CRAZY on MBC’s Show! Music Core on the 14th, they kept making waves, winning 1st place on Mnet's M Countdown on the 26th with their title track.

Meanwhile, LE SSERAFIM’s 3rd mini-album title track EASY hit a new milestone, earning Gold certification in Japan after surpassing 50 million streams as of August. The group’s popularity is sky-high in Japan, where they’ve also earned Platinum certifications for four of their songs: ANTIFRAGILE, FEARLESS, UNFORGIVEN (feat. Nile Rodgers), and Perfect Night.

LE SSERAFIM is showing no signs of slowing down

Source (1)

BTS member Jin is taking the world by storm with his hit song Running Wild.

Released on November 15, Running Wild is the title track from Jin's first solo album, Happy. The song blends a fresh new wave sound with British rock influences and pop rock elements, catching the attention of fans worldwide.

On November 21, Running Wild reached the top spot on Spotify Japan's Daily Top Songs chart, showing its massive popularity.

It also ranked No. 2 on the Spotify Top Songs chart in Korea and No. 6 globally, proving its broad appeal.

Jin’s solo album Happy has also been a huge success. It sold over 219,000 copies on its first day, making it the third-highest album sales for a K-pop solo artist in Oricon Weekly Album Chart history.

In just three days, Happy reached No. 1 on the Hanteo Country-by-Country Chart in Japan for the third week of November, solidifying Jin's status as a top global artist.

Source: [1]