Kim Soo Hyun and Jang Won Young, the brand models for outdoor brand Eider, have just revealed their latest photoshoot for the 2024 fall and winter collection.
In the photos, Kim Soo Hyun and Jang Won Young show off stylish outfits that are perfect for both outdoor adventures and everyday looks, set against wintery backdrops like snowy mountains and streets.
Kim Soo Hyun rocks the "Thermolock Slim Down" jacket paired with the "Chamonix Check Shirt" and "Fierce TT Shoes" for a cool streetwear-inspired vibe.
In another shot, he stands out in a bold red "Circulate Down" jacket, looking strong and confident as he faces the harsh winter environment, bringing out the energy of winter fashion.
Jang Won Young looks elegant in the "Cashmere Coat Long Down," a slim-fit jacket that effortlessly combines fashion for everyday wear and outdoor activities.
Against a snowy mountain scene, she pairs a mid-length "Cashmere Coat Down" with Stookey boots, creating a graceful winter outdoor style.
Eider’s marketing team shared, "Our models have stylishly highlighted the unique features of our high-performance products with their strong presence and sense of style. "
They added, "We hope this photoshoot with Kim Soo Hyun and Jang Won Young will grab attention and build excitement for the fall and winter styles we’re offering this season."
Source: [1]