• Chungha Reveals Why She Chose JYP Over YG: “They Called Me First”

    Solo artist Chungha recently shared why she chose to train with JYP over YG.

    On August 28th, Chungha appeared in a video titled "SM Audition… Now I Realize" on the YouTube channel 'Hyo Yeon's Level Up.' She joined MC Hyo Yeon and shared some interesting stories about her audition experiences.

    Chungha explained that she went to many auditions after deciding to become a singer. She said, "I auditioned for JYP, YG, and SM. All of them were public auditions. I passed at JYP and made it to the finals at YG. But just before the final at YG, I got accepted by JYP. Back then, getting accepted quickly was crucial, so I went with the place that called me first."

    Reflecting on her SM audition, Chungha recalled, "I didn’t know much about the audition process. I saw posters everywhere for 'Tell Me Your Wish' by Girls' Generation and thought they were having a concert. But it turned out to be for a public audition."

    She continued, "I went to the audition before heading back to my dorm on the weekend. I remember going in with ten people at a time. Luckily, they told me to stay. I sang and stayed. When they asked me to dance freestyle, I said, 'I don’t know how to dance.' It was my first audition experience."

    Chungha added that after the audition, she went straight back to her dorm school, submitted her phone to the dorm supervisor, and never heard back from SM, which left viewers feeling sympathetic.

    Source [1]

  • Rosé Beats G-Dragon to Take 1st Place in December 2024 Idol Brand Reputation Rankings — Here's Why Fans Can't Get Enough

    BLACKPINK's Rosé has topped the December 2024 Idol Personal Brand Reputation rankings, beating out big names like G-Dragon and BTS's members!

    The Korea Corporate Reputation Research Institute analyzed massive amounts of big data from November 28 to December 28, 2024.

    They collected 194,169,629 data points from 1,730 idol brands, a 4.60% increase compared to the previous month.

    The data tracked consumer participation, media interest, and community engagement to measure the idol brand reputation index.

    Rosé’s rise to the top came from a surge in online consumer interest, positive feedback, and her active communication with fans. Her song "Apartment," along with her birthday celebrations, generated buzz in the data analysis, with keywords like "participate, confess, record" and "Apartment, Rosé, birthday" making the list. Her positive-to-negative ratio in the data was an impressive 93.28%, showing how loved she is by fans and media alike.

    Other idols who made the top 30 included G-Dragon, Karina of aespa, Jang Wonyoung from IVE, and BTS's Jin, Cha Eun Woo, Jungkook, and Jimin. Despite fierce competition, Rosé’s brand reputation has remained unbeatable, solidifying her place at the top in December.

    Director Koo Chang-hwan of the Korea Corporate Reputation Research Institute commented on the findings, noting a 7.84% increase in brand expansion and an 8.53% rise in brand communication for Rosé. It’s clear that her influence and popularity are only growing stronger!

    Source (1)