BTS's Jin, recently named a global ambassador for Gucci, continues to show his power as the 'Sold-Out King' with products selling out quickly.

On August 8th (KST), Gucci officially announced Jin as their global ambassador through their Instagram and other platforms.

The brand warmly welcomed him, sharing photos of Jin wearing items from Gucci's upcoming 2025 S/S men's collection, which hasn't been released yet.

As soon as the news broke, Gucci's official website in Japan saw a massive increase in traffic, causing it to crash. Jin also became the top Google search related to "Gucci" in the U.S. and worldwide.

On August 9th, Harper's Bazaar shared a photoshoot of Jin, known as the 'God of Beauty,' wearing Gucci products.

Right after the photos were released, a men's Marina Chain necklace priced at about $1,600 sold out quickly in the U.S. and Japan. In Japan, another chain necklace Jin wore, priced at around $560, also sold out instantly.

Other items like the G motif single earring ($350) and the Viscose Jersey Embroidered Sweatshirt ($1,900) also sold out fast.

A black backpack Jin carried, priced at about $3,000, sold out in Tokyo, and stores in Japan were overwhelmed with inquiries, reservations, and stock shortages. This shows Jin's huge popularity and influence as a global superstar.

Harper's Bazaar, with Jin on the cover, became a bestseller for pre-orders on Japan's Rakuten, further proving Jin's explosive popularity as the 'Visual King.'

Media outlets around the world quickly reported on Jin becoming the new face of Gucci. Major outlets like WWD, ABC's 'Good Morning America,' 'The Hollywood Reporter,' 'Teen Vogue,' 'V Magazine,' and Spanish music channel 'LOS40' all highlighted Jin's new role.

The international media outlet 'METRO.STYLE' even called Jin the global superstar representing Gucci in an article titled "BTS's Jin Is Now the Face of Gucci."

Earlier, on July 8th, when Jin was announced as the first global ambassador for the French high jewelry brand FRED, their website also crashed due to high traffic. Items Jin wore, including a necklace worth about $101,000 and earrings worth around $13,000, sold out quickly.

Even as Gucci's global ambassador, Jin continues to cause website crashes and rapid sell-outs, proving his unmatched popularity and power worldwide.

Source: [1]

BTS member Jimin made history at the 2024 MAMA AWARDS, becoming the first solo artist ever to win the prestigious Visa Fan’s Choice of the Year award.

On November 22, Jimin was honored with the Fan’s Choice of the Year award at the 2024 MAMA AWARDS JAPAN, held at the Kyocera Dome in Osaka, Japan. This marks a huge milestone in his career, especially considering his ongoing military service.

Jimin made history as the first solo artist to win the Fan’s Choice of the Year award, a category that BTS had dominated for six years since its debut in 2018.

In addition to this achievement, Jimin also took home the Fan’s Choice Grand Prize, making him a two-time winner at this year’s awards.

Although Jimin couldn't attend the ceremony due to his military service, his name was met with loud cheers from fans when announced.

His incredible win continues to prove his global influence as a solo artist. Jimin had also won Best Male Artist at the 2023 MAMA AWARDS, marking back-to-back wins at the event.

The MAMA AWARDS praised Jimin for his groundbreaking achievements, saying, “As the first K-pop solo artist to reach 4 billion streams and set the longest-running #1 record for a Korean artist, Jimin has proven his influence as a world-class artist and global pop star.”

Jimin's win also made him the first solo artist to claim a grand prize at the MAMA AWARDS in 10 years, with his achievement sparking excitement worldwide.

On X (formerly Twitter), the hashtag “CONGRATULATIONS JIMIN” topped the trends, while “우리지민이상받았네” (Our Jimin Got the Award) reached the #1 spot in Korea.

Jimin’s ongoing success continues to shine even during his military service. He was also recently named Best K-pop at the 2024 MTV Europe Music Awards and continues to be recognized for his charitable efforts, including a recent donation of 100 million KRW to the National Defense Soldier and Veteran Love Fund.

Source: [1]