Is the chemistry between Kim So Hyun and Chae Jong Hyeop not enough to save 'Serendipity's Embrace'? The show's ratings are falling.

In the third episode of tvN's Monday-Tuesday drama 'Serendipity's Embrace' (directed by Song Hyun Wook and Jung Kwang Sik, written by Park Geu Ro, based on the Naver webtoon ‘Serendipity's Embrace’), Hu Young (played by Cha Jong Hyeop) confessed his true feelings to Hong Joo (played by Kim So Hyun), sparking a love triangle.

Hu Young rushed to the hospital after hearing about Hong Joo's car accident, giving up his plans to go to the U.S. He took her hand, placed it on his heart, and asked, "Is it nothing now?" revealing his feelings.

Hong Joo, unaware she was Hu Young's first love, was already confused by working with her ex-boyfriend, Bang Jun Ho (played by Yoon Ji On).

According to Nielsen Korea on July 30, the third episode of 'Serendipity's Embrace' recorded a rating of 2.679%, the lowest so far, dropping from the previous episode's 3.3%.

Despite fans loving the chemistry between Kim So Hyun and Cha Jong Hyeop, the ratings are low. This decline is due to repeated clichés and predictable plots, making the show less exciting. Also, the 2024 Paris Olympics events airing at the same time, like archery, judo, and badminton, are drawing viewers away.

Even with low ratings, the show is creating a buzz. According to Good Data Corporation’s report for the fourth week of July (July 22 to July 28), 'Serendipity's Embrace' ranked second in TV-OTT drama buzz, just behind SBS's 'Good Partner.' Chae Jong Hyeop and Kim So Hyun ranked second and third in the TV-OTT drama cast buzz index.

The fourth episode, airing on July 30, will feature a kiss scene between Hong Joo and Hu Young and a three-way confrontation with Jun Ho. However, with the last three episodes being predictable, excitement for the next episode is low. We'll see if the love triangle between Hu Young, Hong Joo, and Jun Ho can boost the ratings.

Source: [1]

BTS member Jimin made history at the 2024 MAMA AWARDS, becoming the first solo artist ever to win the prestigious Visa Fan’s Choice of the Year award.

On November 22, Jimin was honored with the Fan’s Choice of the Year award at the 2024 MAMA AWARDS JAPAN, held at the Kyocera Dome in Osaka, Japan. This marks a huge milestone in his career, especially considering his ongoing military service.

Jimin made history as the first solo artist to win the Fan’s Choice of the Year award, a category that BTS had dominated for six years since its debut in 2018.

In addition to this achievement, Jimin also took home the Fan’s Choice Grand Prize, making him a two-time winner at this year’s awards.

Although Jimin couldn't attend the ceremony due to his military service, his name was met with loud cheers from fans when announced.

His incredible win continues to prove his global influence as a solo artist. Jimin had also won Best Male Artist at the 2023 MAMA AWARDS, marking back-to-back wins at the event.

The MAMA AWARDS praised Jimin for his groundbreaking achievements, saying, “As the first K-pop solo artist to reach 4 billion streams and set the longest-running #1 record for a Korean artist, Jimin has proven his influence as a world-class artist and global pop star.”

Jimin's win also made him the first solo artist to claim a grand prize at the MAMA AWARDS in 10 years, with his achievement sparking excitement worldwide.

On X (formerly Twitter), the hashtag “CONGRATULATIONS JIMIN” topped the trends, while “우리지민이상받았네” (Our Jimin Got the Award) reached the #1 spot in Korea.

Jimin’s ongoing success continues to shine even during his military service. He was also recently named Best K-pop at the 2024 MTV Europe Music Awards and continues to be recognized for his charitable efforts, including a recent donation of 100 million KRW to the National Defense Soldier and Veteran Love Fund.

Source: [1]