TOMORROW X TOGETHER (TXT) has launched an exciting new collaboration with Samsung Electronics.

During the 'Galaxy Unpacked 2024' event on the 10th, Samsung Electronics teased a guitar melody and behind-the-scenes footage of their brand new track 'Open Always Wins,' created with TOMORROW X TOGETHER (Soobin, Yeonjun, Beomgyu, Taehyun, Huening Kai). The video captures powerful sounds and the members' determination, building anticipation for the upcoming release.

Samsung Electronics stated, "TOMORROW X TOGETHER's positive image and their message resonate with Galaxy's values.

We collaborated to create 'Open Always Wins' to promote openness to a wider audience." This project, aligned with new Galaxy product launches, highlights TOMORROW X TOGETHER as Galaxy ambassadors, promising more activities alongside the song's release.

'Open Always Wins' will debut worldwide on music streaming platforms at 1 PM on the 17th, alongside its music video premiere on Samsung Electronics' YouTube channel.

In recent times, TOMORROW X TOGETHER has made a significant impact through partnerships with prestigious local and global brands. As Dior ambassadors at the 2025 S/S Men's Fashion Week, they generated $18.3 million in Earned Media Value (EMV), topping the charts as 'Top Influencers,' according to influencer marketing platform Lefty.

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BTS member Jimin made history at the 2024 MAMA AWARDS, becoming the first solo artist ever to win the prestigious Visa Fan’s Choice of the Year award.

On November 22, Jimin was honored with the Fan’s Choice of the Year award at the 2024 MAMA AWARDS JAPAN, held at the Kyocera Dome in Osaka, Japan. This marks a huge milestone in his career, especially considering his ongoing military service.

Jimin made history as the first solo artist to win the Fan’s Choice of the Year award, a category that BTS had dominated for six years since its debut in 2018.

In addition to this achievement, Jimin also took home the Fan’s Choice Grand Prize, making him a two-time winner at this year’s awards.

Although Jimin couldn't attend the ceremony due to his military service, his name was met with loud cheers from fans when announced.

His incredible win continues to prove his global influence as a solo artist. Jimin had also won Best Male Artist at the 2023 MAMA AWARDS, marking back-to-back wins at the event.

The MAMA AWARDS praised Jimin for his groundbreaking achievements, saying, “As the first K-pop solo artist to reach 4 billion streams and set the longest-running #1 record for a Korean artist, Jimin has proven his influence as a world-class artist and global pop star.”

Jimin's win also made him the first solo artist to claim a grand prize at the MAMA AWARDS in 10 years, with his achievement sparking excitement worldwide.

On X (formerly Twitter), the hashtag “CONGRATULATIONS JIMIN” topped the trends, while “우리지민이상받았네” (Our Jimin Got the Award) reached the #1 spot in Korea.

Jimin’s ongoing success continues to shine even during his military service. He was also recently named Best K-pop at the 2024 MTV Europe Music Awards and continues to be recognized for his charitable efforts, including a recent donation of 100 million KRW to the National Defense Soldier and Veteran Love Fund.

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