Singer Lim Young Woong has clinched the top spot in the July ad model brand reputation rankings.

On July 4th, Lim Young Woong was announced as the leading ad model for July 2024 by the Korean Corporate Reputation Research Institute. Following Lim Young Woong in the rankings were Lee Jung Jae in 2nd place, Byeon Woo Seok in 3rd, Yoo Jae Suk in 4th, and BTS in 5th.

Lim Young Woong achieved a brand reputation index of 1,991,745, with a participation index of 324,315, media index of 547,076, communication index of 609,408, and community index of 510,946.

Director Koo Chang Hwan of the Korean Corporate Reputation Research Institute analyzed the brand through link analysis, stating, "In the link analysis for Lim Young Woong's ad brand, 'genuine, high purchasing power, attention-grabbing' were highlighted. In keyword analysis, 'Hana Financial, Chungjangjang, Sunlight-infused Soy Sauce' were prominently featured. The analysis of sentiment ratio for Lim Young Woong's ad brand showed a positive ratio of 87.03%."

The Korean Corporate Reputation Research Institute measured the brand reputation index using consumer behavior analysis from June 4th to July 4th, 2024, based on 28,724,791 pieces of ad model brand big data. Compared to June, the data decreased by 1.32%.

The brand reputation index reflects how consumers' online habits significantly influence brand consumption. The ad model brand reputation analysis measures the relationship between ad model brands and consumers, evaluating positivity/negativity, media interest, consumer interest, and communication volume.

Source [1]

At the 2024 Asia Artist Awards (AAA), actress Jang Da Ah had a moment she’ll never forget, as her sister, Jang Wonyoung, proudly handed her the Newcomer Award on stage, making the event even more special for both of them.

The ceremony, which took place on December 27th at the IMPACT Challenger Hall 1-2 in Bangkok, Thailand, was co-hosted by Ryu Junyeol, Jang Wonyoung, and Seong Hanbin. But it was the touching moment between the two sisters that stole the show.

As Jang Da Ah received her award from Wonyoung, she expressed her gratitude, saying, "It’s such an honor to be here in front of all the senior artists and viewers. I’m so thankful to my parents for raising me and to everyone involved in my journey, including the Pyramid Game drama crew and Star News. I know I still have a lot to learn, so I will continue working hard to improve."

Watching her sister speak, MC Jang Wonyoung shared her own thoughts: "I’m so happy to be the one to hand this meaningful award to my sister. I know our parents must be so proud watching us from wherever they are."

The sisters' appearance together at the AAA 2024 excited fans, as it’s rare to see the two together at such a big event.

Jang Da Ah made her acting debut in 2023 with a lens advertisement and officially launched her acting career in February 2024 with the drama Pyramid Game. Despite being new to the industry, she’s already receiving a lot of praise for her strong debut.

Meanwhile, the AAA 2024 was one of the biggest global events of the year, with top artists and actors gracing the stage.

Performances in the music category included artists like NewJeans, LE SSERAFIM, Suho, NCT 127, and many others. In the acting category, stars like Kim Min, Park Min Young, Byeon Woo Seok, and Joo Won also appeared, making the night shine even brighter.

The event, organized by MOTIVE PRODUCTION and BOX LIVE and broadcast live on multiple platforms, truly celebrated the best of both music and acting in Asia.

Source: [1]