Byeon Woo Seok has clinched the top spot in the actor brand rankings for June 2024.

On the 27th, Changhwan Koo, director of the Korean Corporate Reputation Research Institute, commented, "Byeon Woo Seok's brand has established itself as a trendsetter in the fields of acting and modeling. Cheon Woo Hee, recognized for her outstanding performances, secured 2nd place, while Ma Dong Seok, known for achieving triple 10-million-view status with 'The Outlaws', took 3rd."

The Korean Corporate Reputation Research Institute analyzed brand big data for 100 actors active in dramas, movies, and OTT platforms from May 27, 2024, to June 27, 2024. Factors such as consumer participation, media coverage, communication volume, and community engagement were used to quantify the brand reputation algorithmically.

With the OTT market expanding and actors engaging in broader activities, the analysis of big data has evolved to encompass various media platforms beyond traditional film and broadcasting.

The actor brand reputation analysis involved a comprehensive examination of participation, media presence, communication effectiveness, and community impact. This approach extracts and evaluates brand big data, studying consumer behavior through reputation algorithms that assess participation value, communication value, media value, community value, and social impact with weighted metrics.

Such brand big data analysis helps gauge both positive and negative perceptions of brands, assesses media sources and interest levels, measures consumer engagement and communication volume, tracks community discussions and responses, and evaluates content popularity and reception.

Here is the top 30 actor brand reputation rankings for June 2024:

1. Byeon Woo Seok
2. Cheon Woo Hee
3. Ma Dong Seok
4. Song Seung Heon
5. Lee Jung Jae
6. Kim Hye Yoon
7. Song Geon Hee
8. Roh Jeong Eui
9. Son Seok Gu
10. Wi Ha Joon
11. Kang Dong Won
12. Kim Hee Sun
13. Kim Moo Yeol
14. Ji Sung
15. Jang Ki Yong
16. Tang Wei
17. Park Ji Hwan
18. Go Yoon Jung
19. Park So Yi
20. Jung Ryeo Won
21. Suhyun
22. Park Sang Won
23. Lee Chae Min
24. Gong Yoo
25. Lee Hye Young
26. Ryu Jun Yeol
27. Lee Byung Hun
28. Song Joong Ki
29. Park Seo Joon
30. Ha Jung Woo

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Seohyun, known for her perfect image as a member of Girls' Generation, is now sharing a glimpse into her personal life and revealing her high standards when it comes to men.

In a recent interview with HeraldPOP, the actress sat down at a cafe in Samcheong-dong, Seoul, and openly discussed her expectations for a potential partner. She confessed, "My standards are really high. They're at the top," adding a laugh as she acknowledged that even she thinks they might be a bit too high.

Seohyun explained that in her life, career, and work, she always tries to maintain an objective viewpoint. "Since I’m T, I don’t think subjectively," she shared, making it clear that she is focused on rational decisions.

But what exactly is she looking for in a man? The actress emphasized, "I want to meet a man who’s like me," proudly stating, "I’ve lived my life well, so I want to meet a man who’s lived a good life too."

Seohyun’s candidness about her ideal partner sparked interest among fans, showing just how much she values a life well-lived.

Meanwhile, the actress is gearing up for the release of her first theatrical film, Holy Night: Demon Hunters, set to hit theaters on April 30th. In this occult action movie, Seohyun plays Sharon, a member of a special team fighting evil forces in a city thrown into chaos by a dark cult. Fans are eagerly awaiting her new role!

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