Korean netizens are buzzing with curiosity over a unique new drama character.

In the upcoming TVING-original rom-com series ‘Dreaming of Cinde Fxxxing Rella’, idol-turned-actor Lee Jun Young is set to play an 8th generation chaebol heir who has the peculiar habit of “using an umbrella indoors”.

These two unusual traits of the male lead have caught the attention of K-netizens, sparking questions like, “How can there be an 8th generation chaebol?”, “Unless this is set in the year 2200 or it’s a fantasy genre, I don’t understand how he can be an 8th generation chaebol lol”, “I want to know why he uses an umbrella indoors”, “Oh? This is a refreshing character”, and more.

Meanwhile, ‘Dreaming of Cinde Fxxxing Rella’ spins the tale of a woman who has given up on life and believes that her only shot at happiness is to snag a rich prince.

However, when she meets a real-life prince, she finds out that he has zero interest in romance.

This leads her to decide that she must become the prince herself and rescue the princess.

Stay tuned for more updates!

Source(1)

BLACKPINK's Rosé has topped the December 2024 Idol Personal Brand Reputation rankings, beating out big names like G-Dragon and BTS's members!

The Korea Corporate Reputation Research Institute analyzed massive amounts of big data from November 28 to December 28, 2024.

They collected 194,169,629 data points from 1,730 idol brands, a 4.60% increase compared to the previous month.

The data tracked consumer participation, media interest, and community engagement to measure the idol brand reputation index.

Rosé’s rise to the top came from a surge in online consumer interest, positive feedback, and her active communication with fans. Her song "Apartment," along with her birthday celebrations, generated buzz in the data analysis, with keywords like "participate, confess, record" and "Apartment, Rosé, birthday" making the list. Her positive-to-negative ratio in the data was an impressive 93.28%, showing how loved she is by fans and media alike.

Other idols who made the top 30 included G-Dragon, Karina of aespa, Jang Wonyoung from IVE, and BTS's Jin, Cha Eun Woo, Jungkook, and Jimin. Despite fierce competition, Rosé’s brand reputation has remained unbeatable, solidifying her place at the top in December.

Director Koo Chang-hwan of the Korea Corporate Reputation Research Institute commented on the findings, noting a 7.84% increase in brand expansion and an 8.53% rise in brand communication for Rosé. It’s clear that her influence and popularity are only growing stronger!

Source (1)