Actress Han So Hee's recent attempts to renew her contracts for both alcohol and bank ads have hit a snag. The spotlight now turns to Kim Ji Won and Go Yoon Jung, who have been picked as the fresh faces for these campaigns.

As per financial insiders on April 7th, 'NongHyup Bank' is all set to roll out print ads featuring Go Yoon Jung from this week. The ads will be unveiled gradually across various platforms.

For the past three years, actors Kang Ha Neul and Han So Hee have been the faces of these ads, but their contracts recently came to an end. This has paved the way for Go Yoon Jung to step in as the new model.

After careful consideration, NongHyup Bank chose Go Yoon Jung, who has been making waves in the ad industry with her vibrant and chic image, as their lead model.

Last month, Han So Hee's contract with the soju brand 'Chum Churum' also expired. Han So Hee had been modeling for 'Chum Churum' since March of the previous year, but the contract was not renewed at the start of this month.

This has drawn attention to the duration of her previous modeling contracts. For comparison, Lee Hyori and Suzy modeled for 5 years, and Blackpink's Jennie for 2 years, while Han So Hee's stint lasted just 1 year.

According to sources in the liquor industry, 'Chum Churum' has selected Kim Ji Won as their new model. Kim Ji Won is currently enjoying a surge in popularity for her role as Hong Hae In, a third-generation chaebol, in the tvN weekend drama 'Queen of Tears'.

Han So Hee has been in the news recently due to consecutive failures in contract renewals. There's speculation that the controversy surrounding her recent admission of dating Ryu Jun Yeol may have played a part.

The couple broke up after two weeks of public dating, leading to further speculation about the fallout from the controversy.

In response to this, her agency Nine Ato Entertainment told Xsportsnews, "The advertising model contract between Han So Hee and 'Chum Churum' ended at the beginning of this month, and it was decided not to extend the contract by mutual agreement."

They added, "The decision not to extend the contract with NH NongHyup Bank was made by mutual agreement at the end of last year," and clarified, "The termination of the contract is completely unrelated to the dating rumors."

Source[1]

Actor Lee Min Ho recently shared an unforgettable and embarrassing moment from his early career, revealing how he became a “falling star” at his first Baeksang Arts Awards.

On the December 25th episode of You Quiz on the Block (Episode 274), Lee Min Ho made a guest appearance and reflected on his rise to fame.

The actor, known for his iconic role as Goo Jun Pyo in Boys Over Flowers, won the Best New Actor award at the Baeksang Arts Awards, but it wasn’t just his victory that grabbed attention.

Lee Min Ho recalled, "I was attending the Baeksang for the first time, and I was so excited. Since I wasn’t going as Goo Jun Pyo, but as Lee Min Ho, I styled my hair in a perm and was ready to go." However, things took an unexpected turn when he tripped and fell on the red carpet.

He sighed, recalling, "That day, I fell. I fell and created so many memes. Even now, I look back and think, 'How did I walk that quickly on the red carpet?'"

Laughing at his own clumsiness, he admitted, "I was moving at the speed of light, no composure, no focus. Honestly, more than the joy of winning the award, that day was chaotic and so embarrassing for me."

Though his win was a highlight, Lee Min Ho humorously shared that the incident of tripping overshadowed the excitement of his achievement.

It’s safe to say that while the fall became a funny meme, it also became a lesson in humility for the actor, and a moment that fans still remember to this day.

Source: [1]