Lee Hyori has made a triumphant return as the face of GUESS jeans, marking her comeback to the brand after a remarkable 15-year hiatus.

On March 28, GUESS revealed the captivating photos from their 'Timeless Denim' campaign featuring Lee Hyori.

Prior to the release, the brand had teased audiences with sneak peeks on March 15, building excitement for the long-awaited collaboration with the iconic singer.

Lee Hyori's reunion with GUESS has been met with widespread acclaim, with fans praising her effortlessly chic charisma showcased in the latest pictorial.

Lee Hyori for GUESS in 2009:

Korean netizens and fans commented, "She's so awesome as always," "She's so charismatic," "Wow..." "Unnie..." "I love Guess Jeans, I must go buy more," "She's so pretty," "I thought Suzy was the model for GUESS, did her contract finish with them?" "She will forever be the most legendary," "She looks so awesome," and "She's my role model since I was in elementary school."

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BTS member Jin is taking the world by storm with his hit song Running Wild.

Released on November 15, Running Wild is the title track from Jin's first solo album, Happy. The song blends a fresh new wave sound with British rock influences and pop rock elements, catching the attention of fans worldwide.

On November 21, Running Wild reached the top spot on Spotify Japan's Daily Top Songs chart, showing its massive popularity.

It also ranked No. 2 on the Spotify Top Songs chart in Korea and No. 6 globally, proving its broad appeal.

Jin’s solo album Happy has also been a huge success. It sold over 219,000 copies on its first day, making it the third-highest album sales for a K-pop solo artist in Oricon Weekly Album Chart history.

In just three days, Happy reached No. 1 on the Hanteo Country-by-Country Chart in Japan for the third week of November, solidifying Jin's status as a top global artist.

Source: [1]