• HYBE's ILLIT Makes Fashion Waves, Stars in Acne Studios' Global Campaign

    ILLIT, the youngest sibling and latest addition to the girl groups at HYBE LABELS and BELIFT LAB, is already making waves as the newest trendsetter in K-Pop, even before their official debut.

    The group, consisting of members YUNAH, MINJU, MOKA, WONHEE, and IROHA, is set to make their debut on March 25 with their highly anticipated 1st mini-album, 'SUPER REAL ME.'

    Their journey with Acne Studios began with a front-row appearance at the brand's FW24 catwalk show in Paris on February 28.

    Now, they are gracing Acne Studios' SS24 global campaign, setting the stage for their future in the fashion world.

    Acne Studios Creative Director Jonny Johansson expressed his excitement about collaborating with ILLIT, stating, "Music is a big part of my life and often inspires me; music and fashion are so intertwined. Right now, it is all about K-Pop. We loved the idea of working with a band from the start of their career and growing with them. We have always supported and championed up-and-coming talents, so this felt like the right way to go about it for a new generation."

    ILLIT shared their enthusiasm for the collaboration, saying, "It is such an honor to work with a global fashion house like Acne Studios even before our official debut. We’re very excited to see how the campaign will be received, and we hope our chemistry will highlight the best sides of both ILLIT and Acne Studios."

    As the third girl group to debut under HYBE LABELS and the first under BELIFT LAB, home to the renowned ENHYPEN, anticipation continues to grow for ILLIT's debut, promising a fresh and exciting addition to the K-Pop scene.

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  • Song Hye Kyo Outshines Hyun Bin as "The Black Nuns" Takes the #1 Spot in Pre-Sale Rankings, Beating "Harbin"

    Song Hye Kyo’s much-anticipated return to the big screen with The Black Nuns is making waves, as the film shoots straight to the number one spot in overall pre-sale rankings, even beating out Hyun Bin’s Harbin.

    The Black Nuns is a chilling thriller about a group of individuals who perform forbidden rituals to save a boy possessed by a powerful evil spirit. And it’s already generating tons of buzz!

    According to the Korean Film Council's integrated computer network, as of 11 AM on January 15, The Black Nuns is leading the pack with a 16.4% pre-sale rate, having sold 38,391 tickets in advance. This is a strong indicator of the film’s high pre-release anticipation, even with nine days still left before its official opening.

    With its unique storyline and gripping visual appeal, The Black Nuns is expected to inject fresh energy into the upcoming theater season. Song Hye Kyo has been actively promoting the film, making appearances on tvN's You Quiz on the Block, the web variety show Jeong Jae Hyung's Fairy Table, and sharing vlog videos on the Davichi Kang Min Kyung channel. All of these efforts are driving the film’s rising pre-sale numbers.

    The film is also drawing attention for its star-studded cast, which includes not only Song Hye Kyo but also Jeon Yeo Bin, Lee Jin Wook, and Moon Woo Jin, all of whom deliver impressive performances.

    The Black Nuns is set to hit theaters on January 24, and it looks like it’s already on track to be a massive success.

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