Opinions among internet users are split over NewJeans' decision to use iPhones for the ending shots during their performance on stage.

A post on an online forum praised the group for their "innovative techniques" in concluding their song "ETA" on the recent episode of 'Inkigayo.' Each member took turns holding an Apple iPhone 14 Pro to record themselves.

Fans quickly recognized that the phone used in the performance was the same one featured in the official "ETA" music video as part of a corporate commission.

While some netizens found the gesture fresh and innovative, others criticized it, arguing that using product placement on stage was excessive.

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Additionally, one user raised the question of whether the broadcasting station, SBS, received compensation for the promotional display.

Despite the mixed reactions, netizens collectively acknowledged that this might be the first-ever case of product placement in a music program.

While sponsorships from luxury clothing brands are common, this instance introduced a unique commissioned product on stage in the form of a camera.

Netizens comments:

"I'm not sure if this was the right move for a music program, though."

"Seems like they suddenly decided to go for product placement… it's a bit odd."

"I personally didn't find it uncomfortable at all. In fact, I thought it was pretty innovative."

"I love the creativity of using a phone for the ending shots!"

"The image quality difference between the phone and a studio camera is noticeable."

"Wow, I never even considered the possibility of product placement in a music show."

"I think it was a bad move. The phone's camera isn't on par with a studio camera's techniques."

"It feels like this is taking capitalism to the extreme."

What are your thoughts?

Source[1]

Jo Jung Suk is officially back—and fans of Hospital Playlist couldn’t be more excited.

In the preview for episode 10 of Resident Playbook, aired by tvN on May 10, Jo Jung Suk’s character Lee Ik Jun is shown walking through a dimly lit hospital, saying, “It’s been so long since I came here.”

The short scene sparked immediate buzz online, especially when he’s seen holding hands with a woman—whose face is hidden. Many viewers are now asking: Is it Chae Song Hwa?

Although her identity isn’t revealed, fans are hopeful that the woman is Jeon Mi Do, who played Chae Song Hwa in Hospital Playlist.

Earlier announcements confirmed that both Jo Jung Suk and Jeon Mi Do would make appearances in Resident Playbook, fueling speculation that the beloved duo is finally reuniting on screen.

The teaser quickly became a hot topic, helping the drama maintain its upward momentum. Resident Playbook—a spin-off of the hit series Hospital Playlist—has been gaining strong viewership, with its latest episode setting new personal ratings records.

The show has consistently ranked No. 1 in its time slot across all channels, showing that fans are deeply invested in the lives and growth of the young doctors at the center of the story.

As the series continues to mix heartwarming guest appearances with its own emotional stories, viewers are now eagerly waiting for episode 10, airing May 11 at 9:20 PM KST, to see what’s next.

Will the “99s” finally reunite? Tune in to find out!

Source: [1]