Actor Yoo Ah In faces backlash as multiple brands pull advertisements following drug scandal

As the investigation into Yoo Ah In's drug use continues, his endorsement ads are quickly going away.

Media reports say that on February 12 KST, the fashion brand platform MUSINSA, which was known for using the actor in their campaigns and making an AI model named "MU Ah In" for their service, took out all references to him from their ads.

Outdoor brand NEPA and pharmaceutical brand I'm Vita have also taken Yoo Ah In out of their ads.

They removed pictures of him from their homepage, YouTube channel, and other branded content.

Yoo Ah In's endorsement deal with the Chinese fashion label CROQUIS has also been affected by the scandal. CROQUIS has taken down all of the things that had to do with him on their brand.

Meanwhile, it was already known that the actor was being looked into by the police for using the drug propofol regularly.

Investigators found that Yoo Ah In had been using propofol regularly since the beginning of 2021, and he also tested positive for marijuana.

Since then, the police have taken Yoo Ah In's phone and are doing digital forensics on it.

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BTS's Jin continues to shine bright with his massive popularity, securing the No. 1 spot in the MY1PICK weekly rankings for an impressive 43 consecutive weeks!

In the MY1PICK K-POP Individual Category Weekly Ranking for the third week of December (December 16–22), Jin earned a massive 6,154,905 hearts, keeping his position at the top. From the 5th week of February to the 3rd week of December, Jin has been unbeatable in the weekly rankings, proving he has an enormous fanbase and global influence.

But Jin’s achievements don’t stop there. In November, he dominated the K-POP Individual Category Monthly Ranking, topping it with 25,452,283 hearts. He has held the No. 1 spot for 11 months straight, from January to November, showing his continuous popularity throughout the year.

Jin also claimed victory in the One Pick Chart’s “November Monthly Chart K-POP (Solo)” category, holding the No. 1 position for 8 months in a row, from April to November. On top of that, he won the 2024 Season Chart K-POP (SOLO) for both the 2nd and 3rd quarters, making him the best One Pick star of the season.

The Season Chart awards honor artists who have consistently earned love from fans, with a physical trophy given to the top artist. Jin’s back-to-back victories solidify his place as one of the most beloved stars in K-pop.

Jin’s fan power doesn’t end with rankings. He’s also triumphed in numerous themed votes, taking first place in categories like “Star You Want to Collect All Photo Cards Of,” “Star You Want to See First Pitch at a Baseball Game,” “Best Cooking Genius Idol,” “Star Who Would Be the Best Child,” and “Star You Would Fall in Love With at First Sight.” His reward advertisement for the “Star You Want to Collect All Photo Cards Of” vote began airing on December 26 and can be seen at Yeoksam Station until December 30.

Meanwhile, Jin’s first solo album Happy was released on November 15 and quickly became a global hit, showcasing his talents as a solo artist. He held a special showcase, Jin ‘Happy’ Special Stage, on November 16 and 17, where fans were captivated by his beautiful vocals and flawless live performance.

Jin has also been keeping busy with appearances on popular variety shows like Salon Drip 2, Neighborhood Star K4, and Limousine Service. He’s also appeared on famous American talk shows, including The Tonight Show Starring Jimmy Fallon, and Japan’s top music program Venue 101, where he impressed fans with his humor and solid live performances. His reputation as the “Vocal King” and “Live King” is stronger than ever!

As if that wasn't enough, Jin is also gaining attention globally for singing the main theme song for the new tvN drama Ask the Stars. Jin's talents continue to wow the world, and it's clear he's not slowing down anytime soon!

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