Gucci Taps IU as Global Brand Ambassador Following Appearance at Cannes Film Festival

IU has been promoted from Gucci Korea Ambassador to Global Ambassador.

On May 30th, Gucci’s official Instagram post, “Global brand ambassador IU at the 75th Cannes Film Festival was caught wearing a Gucci gown with lace ribbed flower petals on the sleeves, and sequin flowers and crystal decorations on her skirt.” A photo was posted along with it.

The released photo shows IU walking the red carpet at the Cannes Film Festival.

The light green dress IU wore on this day was from Gucci, and the gorgeous decorations embedded in the dress, see-through sleeves, and frills doubled IU’s elegant charm.

IU’s beauty in the photo also drew attention, but what stood out in this post was that IU became Gucci’s global ambassador.

IU has been working as an ambassador for Gucci Korea since 2020.

However, without saying anything, IU became Gucci’s global ambassador, and the exact timing of promotion is unknown. Gucci also said, “It is difficult to say exactly when IU signed a contract as a global ambassador.”

With this, IU was selected as Gucci’s global ambassador after EXO’s Kai, actors Lee Jung Jae, and Shin Min Ah.

Meanwhile, IU attended the 75th Cannes Film Festival with the movie ‘Broker‘. IU plays the role of her single mother in the play, her mother who left her child in a baby box.



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