3 Reasons Why “A Business Proposal” Is Stealing Viewers’ Hearts

A Business Proposal” marked the beginning of a good start with high ratings in just two episodes of the broadcast.

SBS Monday-Tuesday drama “A Business Proposal” which first aired on February 28th, landed on the small screen, properly capturing the emotions of romantic comedy. It is a drama about an ordinary office worker disguises herself and goes on a blind date with her attractive boss in the place of her friend to end this unwanted marriage blind date after her request. Above all, Ahn Hyo Seop and Kim Se Jeong, who challenged their first romantic acting, boosted the charm of the drama.

In a way, “A Business Proposal” captures the familiar Romantic-Comedy formula more pleasantly, more exciting, and more deliciously, allowing us to discover new fun in familiarity. Viewers’ responses that “The taste of knowing is the scariest” and “It is more fun than expected” proved the charm of “A Business Proposal” that cannot be escaped once seen. Accordingly, the “A Business Proposal“, which started with a 5.4% viewer rating in the first episode, rose to 7.2% in the second episode. In particular, the 2049 target audience rating was 3.2 percent in the second episode, ranking first among Monday and Tuesday dramas, and drew enthusiastic responses online. (Nielsen Korea, based on the metropolitan area)

Bring webtoons to reality, witty directing and adaptation!

A Business Proposal” is based on popular webtoons and web novels of the same name serialized on Kakao Page. It is the original work that proved the charm of magic to the extent that it recorded 450 million cumulative views at home and abroad (as of February 2022).

Starting with the opening of Kang Tae Moo (played by Ahn Hyo Seop), who ripped out the webtoon, director Park Sun Ho revealed the color of the drama with cartoonist directing. In addition to the scene where Shin Ha Ri (played by Kim Se Jeong) changes her clothes for a meeting, the CG with cotton cloth on her head added to the cheerfulness.

Writers Han Seol Hee and Gong Bo Hee of the series “Ruined Young Ae” added fun by making witty lines and comic episodes based on their experience in writing sitcoms. Witty directing and adaptation added to the power of the original work completed each scene differently.

Handsome archaeological bird Ahn Hyo Seop X Dol I’s girlfriend Kim Se Jeong, perfect for her first romantic comedy!

The play of unique and attractive characters filled the “A Business Proposal” . In particular, Ahn Hyo Seop and Kim Se Jeong, who challenged the romantic comedy for the first time in earnest, drew attention with their pleasant character transformation and comic acting that had never been seen before.

Ahn Hyo Seop play as Kang Tae Moo, the “face genius” president with his warm visuals, showed a cute grudges at the words that he resembles an archaeopteryx. He is a workaholic who hates lies and has not much experience in love due to past trauma.

Kim Se Jeong, who plays Shin Ha Ri, transformed to an ordinary office worker who disguises herself as a vixen and goes on a blind date with a prospective marriage partner at the place of her close friend after she requested it. But it turned out to be the CEO of her company (Kang Tae Moo).

Along with the actors’ acting that saves the characters, “roco chemistry” exploded in the scene where the two met, making people look forward to the upcoming romance.

A new interpretation of Cinderella Kim Se Jeong, Prince Ahn Hyo Seop and Cliché who dropped slippers!

So many dramas feature the “Cinderella story“, in which a poor girl meets a chaebol/prince, that we began to wonder what other fairy tales have inspired k-dramas. “A Business Proposal” twisted the obvious in a fun way and made the viewers laugh.

Shin Ha Ri, who dropped slippers instead of glass slippers, and Kang Tae Moo, who is hit in the face by the slippers. The two predicted the development of the drama that would not be obvious as a reversal chase with no romance. Viewers can’t take their eyes off the screen because of the bubbly development and story that they don’t know where to bounce.

In addition, the chemistry between the characters shines, such as the romance line between Kim Min Kyu and Seol In Ah and the fantastic friendship line between Kim Se Jeong and her best friend Seol In Ah, making people more curious about the future. Attention is focusing in “A Business Proposal” move that announced a pleasant first start.

SBS Monday-Tuesday drama “A Business Proposal” airs every Monday and Tuesday at 10 p.m.



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