"Thirty Nine" Continues To Set New Personal Best In Viewership Ratings As "Sponsor" Fall To New Personal Low
"Thirty Nine" broke its own highest ratings again.
According to Nielsen Korea, an audience rating research company, the 4th episode of JTBC's Wednesday-Thursday drama "Thirty Nine", which aired on February 24, recorded a rating of 7.54% based on pay TV households nationwide.
This is a slight increase from the third episode's rating of 7.414%, and once again broke its own highest ratings.
Since "Thirty Nine" started with 4.406% in the first episode, it has been on the rise by breaking its own highest ratings every episode.
"Thirty Nine", starring Son Ye Jin, Jeon Mi Do, and Kim Ji Hyeon is a real human romance that deals with the deep story of friendship, love, and life of three friends who are in their forties.
Meanwhile, the second episode of MBN's Wed-Thu drama "Sponsor" recorded 1.369%, down from 1.166% in the first episode.
IVE Shatters Records With 5th Music Show Win for “Rebel Heart” & 2nd Consecutive Victory, Even Without M Countdown Airing - Here's How They Did It
IVE is on fire, winning big even when the odds are against them!
On January 30, IVE (Ahn Yujin, Gaeul, Rei, Jang Wonyoung, Liz, and Leeseo) made waves by taking home their fifth music show win with their pre-release song “Rebel Heart.” Despite M Countdown being off the air and replaced with a highlight show, IVE still claimed the top spot for the final week of January.
The show revealed the winner at the end, and to everyone’s surprise, IVE secured their second consecutive #1 victory!
This major achievement marks a historic milestone for the group, reaching five music show wins with just their pre-release track.
Fans, known as DIVE, couldn’t be more excited, and IVE couldn’t be more grateful. In a statement from Starship Entertainment, the group expressed, "It feels like a surprise gift right before our official comeback. We've only had happy moments promoting 'Rebel Heart,' and we're so thankful for this 1st place win."
They went on to add, "Starting from February 3, we will bring even more happiness to DIVE. The title track 'Attitude' we will release then is a song that we all really love, and we hope DIVE will look forward to it."
“Rebel Heart,” released on January 13, is the pre-release track for IVE’s third mini-album IVE EMPATHY, which will drop on February 3. The song has already been making waves on both domestic and international music charts. It continues to perform well on Billboard, landing at 51st on Billboard Global Excl. U.S. and 97th on Billboard Global 200 as of February 1.
But it’s not just chart success that’s getting attention! The “Rebel Heart” dance challenge on TikTok has taken the internet by storm, with the members’ dance challenge videos collectively surpassing 24.96 million views with just two posts.
Additionally, viral challenges like the emoji challenge and the band challenge—where popular Korean bands perform the chorus of “Rebel Heart” in their own style—have sparked enthusiastic responses from fans all over the world.
With their official comeback just around the corner, IVE is poised for even greater success. Get ready for IVE EMPATHY and the double title tracks, including “Attitude,” coming on February 3.
