JYP Entertainment heralded a new era of K-pop with the unconventional first appearance of the rookie girl group NMIXX.
JYP sequentially opened the trailer video '[NMIXX] Debut Trailer' and trailer photos announcing NMIXX's debut countdown on the official SNS channel at midnight on January 28th, and unveiled the debut visuals of the 7 NMIXX members for the first time.
NMIXX, who appeared with strong waves and intense sound that seemed to predict the launch of the all-time new face, boasted a brilliant visual with luxurious and unique styling. They stared clearly at the camera with their eyes holding a firm wick, and showed off the spirit of a rookie with a bold pose and colorful performances, drawing attention.
In particular, the sensuous visual beauty of darkness, broad sky, and vast nature gave viewers a fresh visual shock, arousing so much curiosity about the infinite world that the seven NMIXX members will unfold in the future.
The girl group NMIXX, which JYP, the 'Girl Group Masterpiece', will introduce for the first time in three years since ITZY, consists of LILY, Haewon, Seolyun, Genie, BAE, Jiu, and Gyujin. The group name is a compound word of the letter 'N', which means now, new, next, and the unknown n, and the word 'MIX', which symbolizes combination and diversity, meaning 'the best combination for a new era'.
The 7 people who first appeared in the practice room wearing training pants in 2021 are heating up the enthusiasm for their debut by announcing a fresh and unconventional appearance once again in the situation ahead of their debut. They are expected to present a new standard in various fields with infinite charms that cannot be specified in one, and strongly attract K-pop fans in domestic and international.
SQU4D (Squad), the newly established artist headquarters for NMIXX only, is focusing on its debut project, led by Lee Ji-young, who was appointed as the first female in-house director since the establishment of JYP.
The pre-promotion "JYPn," which lasted for about four months from August to November last year, introduced the members for the first time, and received attention for its strong confidence in new girl groups with its unique content "Guerrilla Live," which delivers real-time performances of vocal, dance cover content "QUALIFYING" (qualifying) series and practice. Attention is focusing on what new content SQU4D, a new headquarters that combines staff with abundant know-how and capabilities, will surprise K-pop fans once again.
Meanwhile, detailed information about the '7-7-7 All Aces' group NMIXX, which consists of 7 vocals, 7 dancers, and 7 visual members, and their debut project will be released sequentially on NMIXX's official SNS channel.
Source[1]
