It's a 'juice taste'.

Singer Jeon Somi has been selected as the brand model for the global collection 21FW Season of the global fashion brand United Colors of Benetton.

In the recently released pictorial, Jeon Somi wears a variety of casual styling that mixes and matches knitwear with colorful colors, a down padded jumper with a neat design, and accessories featuring the Benetton logo in line with the global collection's campaign message, 'FIND YOUR COLOR'. suggested

It is said that Jeon So-mi surprised the field staff by constantly creating various expressions and poses like a 'picture master'.

Jeon Somi, who is receiving a lot of love for her new song 'Dumb Dumb', has been recognized for her fashion sense by introducing her hip style on Instagram.

A representative of the brand said, "In order to target the MZ generation, which is the core consumer, we selected Jeon Somi, who is called a style icon to the MZ generation, as the brand model for her fresh charm and sensible styling. We have high expectations for Jeon Somi, who is attracting attention for her unique fashion.”

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BTS member Jimin made history at the 2024 MAMA AWARDS, becoming the first solo artist ever to win the prestigious Visa Fan’s Choice of the Year award.

On November 22, Jimin was honored with the Fan’s Choice of the Year award at the 2024 MAMA AWARDS JAPAN, held at the Kyocera Dome in Osaka, Japan. This marks a huge milestone in his career, especially considering his ongoing military service.

Jimin made history as the first solo artist to win the Fan’s Choice of the Year award, a category that BTS had dominated for six years since its debut in 2018.

In addition to this achievement, Jimin also took home the Fan’s Choice Grand Prize, making him a two-time winner at this year’s awards.

Although Jimin couldn't attend the ceremony due to his military service, his name was met with loud cheers from fans when announced.

His incredible win continues to prove his global influence as a solo artist. Jimin had also won Best Male Artist at the 2023 MAMA AWARDS, marking back-to-back wins at the event.

The MAMA AWARDS praised Jimin for his groundbreaking achievements, saying, “As the first K-pop solo artist to reach 4 billion streams and set the longest-running #1 record for a Korean artist, Jimin has proven his influence as a world-class artist and global pop star.”

Jimin's win also made him the first solo artist to claim a grand prize at the MAMA AWARDS in 10 years, with his achievement sparking excitement worldwide.

On X (formerly Twitter), the hashtag “CONGRATULATIONS JIMIN” topped the trends, while “우리지민이상받았네” (Our Jimin Got the Award) reached the #1 spot in Korea.

Jimin’s ongoing success continues to shine even during his military service. He was also recently named Best K-pop at the 2024 MTV Europe Music Awards and continues to be recognized for his charitable efforts, including a recent donation of 100 million KRW to the National Defense Soldier and Veteran Love Fund.

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