Weeekly Wins ‘Rising Star – Female Idol Group’ Award At The Recent 2021 Brand of The Year Award

Girl group Weekly was selected as the Girl Idol Rising Star of the Year.

On August 19, PlayM Entertainment, the management company, announced, “Weekly won the ‘Girl Idol of the Year (Rising Star)’ award at the ‘2021 Brand of the Year Awards’.”

Hosted by the Korea Consumer Brand Committee and organized by the Korea Consumer Forum, the ‘2020 Brand of the Year Awards’ is an awards ceremony that selects the best brands that shined in the year through a public brand vote every year. The awards ceremony, which marks its 19th anniversary this year, was held from June 21st to July 4th through consumer voting, and winners in each field were selected.

Starting with the ‘Rookie Idol of the Year’ award at the ‘2020 Brand of the Year Grand Prize’ at the same time as their debut last year, Weekly has emerged as a ‘super rookie’ by winning 6 rookie awards through various awards ceremonies. Following last year, Weekly enjoyed the joy of winning the ‘Girl Idol of the Year (Rising Star)’ category this year, proving the hot response and topicality of K-pop fans at home and abroad.

Weekly, which released their 4th mini album ‘Play Game: Holiday’ on the 4th, started a major comeback with the title song ‘Holiday Party’. ‘Holiday Party’ is a song with a catchy melody and groovy beat that gives it a strong addiction.

Weekly’s 4th mini-album ‘Play Game: Holiday’, which the American media Forbes mentioned as ‘the most anticipated girl group in August’ even before their comeback, ranked first in the iTunes Top Albums chart in 3 countries including Brazil and Indonesia, Hong Kong , Turkey, Singapore, etc., recorded the top 10 in 10 countries, and sold 31,000 copies, breaking the ‘self-best’ Initial Chodong sales once again. The number of YouTube views of the new song ‘Holiday Party’ is on the rise faster than the previous work, surpassing 20 million views in a week, and the YouTube views of the previous active song ‘After School’ are also ahead of 100 million views. He is showing off his potential as a ‘global rookie’.

On the other hand, Weekly is expected to continue the activities of the new song ‘Holiday Party’ through various online and offline contents.



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